The market for dental practices is saturated with competition. As a result, it can be challenging for new dentists to stand out and establish their brand. However, with strategic planning and a little branding know-how, you can transform your practice into one that’s more visible, less generic, and more memorable than ever before.
Not many people are comfortable talking about their mistakes, but I’ve had remarkably successful mentors, all of whom stressed the importance of recognizing your mistakes, even if it’s in hindsight.
Your Dental Team spends a great portion of their waking hours in your Dental Practice. To keep the business running smoothly, it’s imperative the Staff remain productive and efficient.
I’ve said it before, I love to develop systems and there are numerous systems that need to be in place in a successful Dental practice. Systems are simply a method of communication regarding how the office operates.
Are you working in an office that needs better systems? Do you employ one of the Dental Assistants resisting change? Go to DentalStaffing.org, post your Dental Practice profile and create an ad to find the Dental Assistant who can develop sound, organized, repeatable Dental Practice systems to save you time and money, and make the Dental Team’s workday more enjoyable!
Part of hiring a new member to your Team is trying to get at what makes them tick. Discovering their work ethic is paramount. Do they cut corners? Are they timely people? Can they work as a Team member? Do they leave their personal problems at home?
As you all know, we’re not taught treatment plan presentation, financing or anything about the “business” of dentistry. If you start with new patients, it’s easier to change old habits. The first question I’d ask is: what is the system you use in bringing a new patient on board?
The first thing I notice in any office is the systems, or the absence of them. Mostly it’s the absence I notice and I want to jump in and take chaos to repeatable, successful systems. The happiest, most productive dental offices that I have experienced have repeatable, successful systems.
If you ask the average individual, they’d probably be surprised to hear a Dental Practice referred to as a business.
I don’t know about you, but there’s a lot to be said about creating a schedule for maximum productivity and minimal stress. Dentistry is physically and mentally demanding work.